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The domain nucat.coventry.ac.uk states the following, "NUCAT is developed by Health Behaviour Reasearch Limited for more information about the application and project visit the website www." We observed that the webpage said " Is developed in collaboration with Best Beginnings for more information visit the website." It also stated " NUCAT is jointly owned by Best Beginnings and Health Behaviour Research Limited. You are not logged in." The header had Neonatal Unit as the highest ranking keyword. This keyword was followed by Clinician, Assessment Tool, and HBR which isn't as urgent as Neonatal Unit. The other words the site used was Health Behaviour Research Limited.